This is my assessment of the way ChapStick, (I chose them in spite of their PR/Social media disaster of last fall) and Carmex are using social media as of Spring 2011. As part of an assignment for my Social Media Insights class…
Some cool social media listening tools
At my Public Relations class on Monday (the one I went to before meeting my ethics friend from the last post), we had a guest lecturer on Social Media in PR. His name is Glen Raines and his business is…